What ingredient, specifically, may be causing the irritation? There are multiple possibilities, both doctors and a cosmetic chemist said after reviewing the ingredient list.ĭr. Inflammation around the follicle can also cause it to harden, affecting hair texture and, in the case of curly hair, curl pattern. The superficial inflammation that products may cause can contribute to hair loss and increased breakage. Maryanne Senna, a dermatologist and the director of the Hair Academic Innovative Research Unit at Massachusetts General Hospital in Boston, said that products don’t need to reach the hair bulb - the onion-shaped swelling you see if you pull a hair out by the root - to cause hair loss. And depending on where a hair is in the growing cycle, it can be open or closed to product penetration, making it likely that some cleanser or cream has infiltrated the stem cell region of the follicle, Dr. Wesley, who also reviewed the list of some 200 ingredients posted on the website, said that some of them, including aminomethyl propanol, a product stabilizer, do penetrate the skin’s uppermost layers. Hair loss is often related to excessive scalp irritation, medical conditions and other stressors.”ĭr. On its “facts” website, DevaCurl states: “Our products do not cause hair loss” - that phrase in bold italic - “because they do not penetrate the scalp or affect the hair bulb. It’s still not clear what caused the Deva-Curl problem. (The Food and Drug Administration also investigated, after receiving 127 complaints, the most ever received for a conditioning product.) Wen did not recall its products and denied the allegations but settled the suit for $26.25 million. The complaints recall those made against Wen Hair Care, products by the celebrity stylist Chaz Dean, in 2016, when hundreds of people joined a class-action lawsuit claiming that the company’s sulfate-free cleansing conditioners caused hair loss and scalp irritation.
A statement from Ulta also said the company was continuing “to work closely with DevaCurl to understand the issues some users may have experienced.” Fact-Checking the ‘Facts’
DEVACURL WAVEMAKER REVIEW UPDATE
“We are in close communication with the brand as they continue to update the beauty community on the safety and effectiveness of their products,” Sephora said in an emailed statement. Neither Sephora nor Ulta, both of which carry the products, have immediate plans to remove them. The company has also offered no-questions-asked refunds, Ms. She added that based on rigorous testing and consultation with medical professionals, scientists and stylists, “we can conclusively say that our products are safe.” “Nothing is more important to us than the health of our DevaCurl community,” Jennifer Smith, DevaCurl’s research and development manager, wrote in an emailed statement. (CGM was developed by Lorraine Massey, a DevaCurl founder, who left the company in 2013.) For the products not just to fail customers but also to potentially harm them felt akin to betrayal. “DevaCurl is the first brand I used that worked well with my hair and sold me on our lord and savior, the CGM,” a Reddit user wrote, referring to the Curly Girl Method of using just conditioner and gel. Malik has retained a lawyer and is considering her legal options “because no one’s ever going to get hair advice from me ever again.”)įor a generation of women who grew up straightening their hair, DevaCurl represented a hard-won path to curl acceptance, and customers talked about the brand with religious fervor. Mero have joined the suits, they said in interviews. There are also at least 10 class-action lawsuits pending, including four in New York, in which customers say DevaCurl damaged their scalps and made their hair fall out in clumps. It has nearly 60,000 members, a lot of pictures of thinning hair and bald spots, and a thread for those considering chopping off all their hair. Stephanie Mero, a hairstylist in Orlando, Fla., who formerly sold (and used) DevaCurl, started a Facebook group called Hair Damage & Hair Loss from DevaCurl - You’re not CRAZY or ALONE. Malik, 29, is among the most well known of the thousands of women (and a few men) blaming DevaCurl for problems ranging from misshapen and deflated curls to inflamed scalps to hair loss.
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